Rated 4.9/5 on Google

Rated 4.9/5 on Google

Semi Permanent Makeup London

We will be open from July 1st and are open to take bookings and enquiries now!

Semi permanent makeup in London with Annette Power, providing expert treatments and permanent makeup training courses. For over 20 years I have offered the best services for permanent makeup in Harley Street and London including microbladingpermanent eyeliner tattoo , permanent eyebrow tattoo, permanent lip liner, freckles and even removal and correction.


My extensive skills, knowledge and permanent makeup training ensure that every client gets the best advice and cosmetic treatments in London & UK. My motto is to “err on the side of caution”. As we are dealing with cosmetic tattooing it is imperative that we get the right result for you. If you haven’t had permanent makeup treatments before then a second appointment is required (included in the price) approximately 4 weeks after the initial treatment. The timing of the second appointment can be adjusted to suit your diary.


London’s top semi permanent make up treatments are tailor made for your individual look and lifestyle. Most clients want to look very natural and groomed with no down time. This is achieved on the first appointment and adjusted or colour boosted on the second appointment.


I continually explore the latest permanent makeup techniques, equipment, methods, products & anaesthetics ensuring my clients have the best experience, achieving the most natural looking results with the minimum discomfort.


Every client is treated as a VIP at our permanent makeup clinic in London, all treated to the Annette Power gold standard.


What is Semi Permanent Makeup (Micropigmentation) ? 


With Semi Permanent Makeup, or Micropigmentation as it’s also called, you can have stunning smudge-free almost permanent makeup that can last for a year or more. Permanent makeup is an affordable alternative to using a cosmetic pencil applied to the eyebrows, eyelids (eyeliner) as well as lips. Permanent Eyebrows and Lips are the most transformative feature on the face because they frame your face, determine expression and when done properly can make you instantly more beautiful. Eyebrows that have been over plucked, thinned or have started to droop with age we can give you an arch or lift and give you the eyebrows you once had when you were younger and dramatically turn back the clock and instantly make you look 5-10 years younger. 


What is Microblading ?


Microblading is a semi-permanent tattoo technique which creates the illusion of fuller brows by creating the appearance of hair in the eyebrow line. By using a fine point tool, our expert technicians in London, make small lines which look identical to hairs. Microblading provides a more natural look than standard semi permanent makeup eyebrows, and takes less than two hours to complete. Get natural looking brows with our expert services for microblading in London.


How I became a semi permanent makeup artist


I received a degree in Computer programming from Salford University while also training to be an interior designer. I joined Thomson in marketing and sales while working as a catwalk and photographic model and still participate in shoots.


I worked as a lone female in the corporate world until 2000 and became Director of two marketing companies and Sales and Marketing Director at Panasonic UK Ltd. I also set up two private telecoms companies during this time.


After consideration and much thought as well as not seeing my daughter enough, I wanted a change where I would love going to work. So I trained 20 years ago in all aspects of cosmetic and medical tattooing and decided to start at the top in the world famous Harley Street. I attend at least 2 international conferences a year and plus usually 4-6 advanced permanent makeup training courses to ensure I’m fully up to date with all methods and procedures.


Client Feedback

  • Had Semi Permanent Makeup removal with Annette - the consultation was really friendly and informative and I felt completely safe during the sessions I had. Annette is an expert in her field. So knowledgeable, friendly and amazing at what she does! Fantastic, thank you. Highly recommend.

    Daniela Fondrini
  • After some research I decided to contact Annette for my semi permanent make up, I am so glad I did. I opted for winged eyeliner and lips to be done. Annette is very reassuring and informative throughout the process and always replies promptly when contacted. She provides a very professional though friendly service and wants to ensure the client is satisfied with the end result. Semi permanent make up is great for a busy lifestyle!

    Claire Stewart
  • If you're thinking of doing a course, I highly recommend Annette! She knows what's shes talking about and being one to one you get the full benefit of her knowledge. The course was well structured and I left so confident. Will definitely be back for more courses! Thanks Annette! X

    Janelle Rushden
  • Annette has been doing my eyebrows for a while now and always does an amazing job.

    Isabel Hamer
  • Love love love my new eyebrows and winged eyeliner. I just wake up with make up and go. Annette i can’t thank you enough for making me feel so confident with my new eyebrows and winged eyeliner especially what I have been going through! After seeing you I feel like a new women ready for the world.
    Next I will be having my lips that lush red you do. Can’t wait :) xx

    Mel Howard
Annette Power invited to Dragons Den

Annette has been invited by the BBC Dragons' Den show to meet the Dragons and give an inspirational speech to would be Dragons about her business!

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  • Permanent Makeup Training London
  • Microblading London
  • permanent eyeliner
  • Eyebrow Tattoo London
At the 3rd London Hair and Beauty Awards Annette Power is among the finalists in the Outstanding Salon of the Year category.
The London Hair and Beauty Awards aim to acknowledge and celebrate the best of the hair and beauty industry in London. The prestigious and glamorous award ceremony will be held on the 8th of October at Hilton London Metropole Hotel.